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Art Meets Eyewear: Max Mara and Maya Hayuk Optiprism Collaboration

2015 eyewear fashion trends 7:00
I was recently asked what was my favorite thing about eyewear.  Picture this: there was a moment somewhere in time that a great hero in the optical world decided he or she would make that little wire rimmed pair of glasses they had to wear look different.  They decided to change up the design of their glasses and make them more unique, more...

Bringing Fashion to Reading Glasses

2015 eyewear fashion trends 7:00
Nonprescription reading glasses can get a bad rap -- you've seen the turnstiles at the drug store featuring bland "unisex" frames in uninspiring silver metal or black.  But wearing over the counter reading glasses doesn't have to be a fashion sentence of doom.  Today we're interviewing Angie Stocklin, Co-Founder and COO of Readers.com. Several years ago I started following Angie on Pinterest and found her to...

National Sunglasses Day

2015 eyewear fashion trends 17:44
We all know that we need sunscreen to protect our skin, but sunglasses are just as much if not more of a vital part of your battle against UV damage, cancer, and premature aging and wrinkles. Wearing sunglasses is one of the only ways you can help reduce your risk of blinding conditions like ocular tumors, cataracts, and macular degeneration.  Not to mention...

Trending: Think Pink for Spring/Summer 2015

2015 eyewear fashion trends 7:00
"Florals? For Spring?  Groundbreaking."  Miranda Priestly may have said it best in The Devil Wears Prada, but the sentiment holds true for yet another spring season in 2015.  If you are thinking pastels and florals and pinks, you're in the right style-state of mind.  Eyewear is an extension of the designer's vision, and thus is also embracing pastels and pinks with a renewed...

Previewing Fall/Winter 2015 Runway Eyewear

2015 eyewear fashion trends 7:00
We are just entering spring, but already the fashion world is looking ahead to the best looks from designers launching this fall as the runway shows for fall/winter 2015 come to a close.  Many of eyewear's most popular looks are sticking around; expect round frames and metals to continue to trend into next season.  Here's a review of the runways top glasses trends...

1 Pair of Sunglasses, 2 Ways to Wear

2015 eyewear fashion trends 7:00
via Have you ever wished you had your favorite pair of sunglasses in 2 colors?  Norwegian eyewear designer Kaibosh has teamed up with fashion label HAiK to solve that problem. Their innovative line of sunwear is reversible so that you have the option of two different looks in just one pair of sunglasses. How does it work? The temple hinge features a 180...

Marsala Pantone Color of the Year 2015

2015 eyewear fashion trends 16:33
via Pantone recently released the 2015 color of the year: Marsala, a deep red wine and burgundy-esque color.  While there are always mixed reviews when the color of the year is announced, eyewear has been embracing the dark burgundy trend on the runways all year for good reason.  Yesterday's candy colored plastics are quickly fading into memory in exchange for a darker and...